LIVE WELL. live the fiena life.

London's top wellness & lifestyle membership for those who want the best from city life.

Curated wellness, fitness, culture, hospitality, exclusive experiences & access - all in one membership.

FIENA. For a life well lived.

“London’s best members-only experiences”

explore the fiena app

Discover. Book. Unlock. Explore with FIENA.

4–5 curated member experiences every month

Access to a calendar designed around the best of city living—from iconic British events to wellness, fitness and cultural moments.

A monthly member credit

Designed to ensure your membership pays for itself while encouraging you to experience more.

New member privileges every month

Handpicked benefits across our five lifestyle pillars, giving you access to VIP experiences, venues and opportunities in London

FIENA is a premium membership platform and brand experience club, connecting you to leading wellness, beauty, fashion, hospitality and lifestyle brands

Stuck in the same routine?
Work. Gym. Netflix. Repeat.

Want to make the most of city life? Try new things. Say yes more often? Live a bigger life?

Step inside Fiena. 

From Royal Ascot to Henley Royal Regatta, spa days and wellness resets, weekly Reformer Pilates, boxing and fitness experiences, quarterly countryside escapes and staycations, with FIENA you live adventure & wellness everyday.

More experiences. More connections. More stories.

Less scrolling. More living.

Live the Fiena life.

RUN IN PARTNERSHIP WITH LONDON’S LEADING BRANDS

your gateway to the city

Launched, in 2017, Fiena was born as a modern reimagining of the traditional members’ club model, from the belief that ‘members only’ was not found within four walls, but in the people gathered, memories created & experiences unlocked.

Instead of access to one venue, Fiena is an entire city waiting to be unlocked- a curated world of exceptional experiences, leading brands, exclusive privileges, and monthly socials, dinners at the world’s most iconic restaurants, bars & social hotspots, unlocked through the Fiena app.

More living. More vibrance. More wellness - but still Members Only.

What members are saying

“FIENA helped me settle into life in London - from attending Polo matches and days at Royal Ascot to our recent Thanksgiving dinner”

—Riya, Marketing Manager 

Events

because there is more to life than another cocktail night or speaker panel event

Coming up for club members

  • Henley Regatta (VIP)

    July 4th

    Step into the legendary day-to-night riverside celebration, within the VIP enclosure of this famous sporting event.

  • alice & olivia

    July 15th

    A private takeover of this famous King’s Road boutique for shopping, spritz and socialising; a perfect summer evening.

  • Country Day

    August 16th

    A wild one-of-a-kind, soul-recharging escape - with horse riding, lunch on the lake and slow rambles through Ashdown Forest.

join the club. live the fiena life.

why join?

It’s time to say hello to your best life.

FOR CORPORATES

From countryside clay shooting, horse-riding & kundalini yoga, to elevated hospitality experiences, Fiena curates exceptional experiences for organisations committed to investing in women.

Contact us to deliver bespoke wellness days, leadership initiatives, company away days, and exclusive subsidised memberships- to support wellbeing, nurture development, and retain exceptional female talent.

FOR BRANDS

From product launches and digital marketing promotions to exclusive events, experiential campaigns, brand takeovers, sampling and competitions, FIENA partners with established and reputable brands to create thoughtful campaigns that resonate with influential women.

Designed to build authentic connection and lasting affinity, we deliver elevated brand experiences that drive awareness, inspire engagement, and place your brand within moments that matter.